Although I’ve never been one for 3D, this was a fascinating project to live with for the three months that I spent researching, writing, and editing it together, and it’s actually one of the videos that I’m the proudest of. I’m sure that those who write/publish essays of any kind feel this way, but there are times making these film essays when I’ll step away after a project is completed and question whether or not I’ve done much good at all - have I actually said anything of real value, have I contributed something of real worth for the people who give their time to watch it or even for online film culture as a whole. Although it’s not for me to say whether it was truly effective in that sense, The Life and Death of 3D is one of the occasions where I’ve come away feeling some semblance that I’d actually contributed something of value, putting the various 3D explosions that’ve occurred across film history - including the most recent one that took off with in 2009 with AVATAR - in context in order to show how history has repeated itself numerous times with this particular gimmick.